![]() ![]() ![]() ![]() Sadly a lot of websites look like this because they just don't know any better. Not only that, but Google penalizes sites that abuse the system and stuff their site with keywords like a Thanksgiving turkey. The first example is not so good because although it is chock full of keywords, it looks like spam to the end user. Dog Walking, Dog Walk, Dog Leash, Dogs, Dog Running.The title is what shows up at the very top left of your browser window, as well as the clickable link in search results, so it is important that it contains keywords that are both relevant and readable. ![]() After all, how will Google know what your page is about if it doesn't have a title? Title tags look like this, Your Title Here, and should be present between the tags on every page of your website. Places like GoDaddy can be even cheaper but their checkout process is chock full of upsells and ads and their management tools aren't as good.Įither way, all you have to do is register or renew your domain for a longer period of time and you will start ranking higher. Search engines see a website that is registered for a longer period of time to be more legitimate because by planning on owning your domain for a long period of time, they assume you also plan to provide useful content to go along with it.Ī scam artist might just register a domain for a year, scam to their hearts content, then let the domain name expire.Ī brand new domain name that is set to expire in one year will have a big disadvantage compared to a five year old domain that is set to expire in five more years.ĭomain names are cheap, you can get them at places like for $10/year or less. When ranking a website, search engines like Google and Yahoo take into account not only how long your domain name has been registered, but also how long it has until it expires. Have you ever noticed that most of the sites on the first page of Google's search results have been around for a while? There's nothing you can do about that, you can't backdate your domain name registration, but what you can do is plan for the future. Increase Your Domain Name Registration Time There are hundreds of articles online that go into more depth about how to get high quality backlinks, and since the purpose of this article is to expose you to the basics of SEO, we will leave it at that.Ģ. There are multiple ways to gain links from popular sites back to yours including writing guest articles, leaving valuable comments, hosting giveaways, posting freebies, and simply sharing quality content that people want to link to. Gaining backlinks isn't something you can necessarily do to your own website, but it is definitely the most important step in not only gaining a higher rank in search engines but growing your traffic as well, so it at least deserves a mention. There is plenty of debate as to what changes effect search engine ranking the most, but there is no doubt that if you apply the things you learn here that your ranking will improve.ġ. I have listed them in order with what I consider to be the most important things first. Search engine optimization can be a complex beast to tame, but a lot of effective SEO can be accomplished by following some simple tips which I've outlined in this article. One of the constantly evolving obstacles that every web designer/developer comes across is getting a website to show up on the first page of search results, or even in the top position. ![]()
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